Bombshells Entertainment is an event staffing company similar to Runway Waiters.
Their clientele is a high end market and they wanted to feel like a premium brand.
The strategy was to stay minimal and elegant.
The letters were kerned extremely close to convey a sense of gathering or grouping and connection.
Adding the face to the center of the S gave it a personal human touch. Since their business is about supplying people to staff events.
The business cards were kept minimal as well.
They really wanted to mix up the fonts with a script font to add "a touch of sex appeal".